HAUTLENCE, Cross the line
Hautlence is a Swiss luxury watch brand founded in 2004 by Renaud de Retz, Guillaume Tetu, and Emmanuel Gueit. The brand name, “Hautlence”, is derived from “Haut”, meaning “high” in French, and “Lence”, a reference to the Val-de-Travers region of Switzerland, where the brand is headquartered.
From the outset, Hautlence has distinguished itself by offering watches with bold, innovative designs, pushing back the boundaries of traditional watchmaking creativity. The brand quickly established itself as a pioneer in the use of modern materials and unique watch complications.
In 2005, Hautlence presented its first collection, the “HL Collection”, which immediately caught the attention of watch enthusiasts around the world. The watches in the HL Collection were distinguished by their rectangular case, original time display and retrograde mechanism. These watches were truly avant-garde and established Hautlence’s reputation as an innovative and creative brand.
Over the years, Hautlence has continued to expand its watch range with new collections, such as the “Invictus” in 2012 and the “Vortex” in 2015. Each collection features distinctive designs and sophisticated horological complications, demonstrating the brand’s technical and artistic expertise.
In 2012, Hautlence was acquired by the MELB Holding group, headed by Georges-Henri Meylan, former CEO of Audemars Piguet. This partnership provided Hautlence with additional financial support and expertise to continue its expansion and development.
Today, Hautlence continues to create exceptional watches, combining traditional craftsmanship with contemporary innovation. Each Hautlence watch is entirely designed and assembled by hand in Switzerland, demonstrating the brand’s commitment to watchmaking excellence.
With its innovative approach and willingness to push back the boundaries of watchmaking, Hautlence has carved out a unique place for itself in the luxury watch industry, appealing to watch enthusiasts looking for unique and innovative timepieces.
Chronopassion Authorized retailer Hautlence since 2007.
